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Home BUSINESSConsumer confidence recovers slightly in November
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Sat, 28 Nov, 2015 12:21:29 AM
FTimes Report, Nov 28
 
Consumer confidence indicator (CCI). Source: Consumer Survey 2015, November. Statistics Finland.
The consumer confidence indicator (CCI) stood at 4.7 in November, having been 1.3 in October and 4.2 in September.  
 
In last year’s November the CCI received the value 2.6. The long-term average for the CCI is 11.7, according to the data based on Statistics Finland’s Consumer Survey,
Of the four components of the CCI, only expectations concerning general development of unemployment weakened in November from October.
 
Consumers' expectations of their own and Finland's economy, and their household's saving possibilities improved somewhat.
 
However, only the expectations concerning saving possibilities were bright in November, other expectations were subdued or gloomy as per the survey for which 1,285 people resident in Finland were interviewed between 2 and 18 November.
 
In November, consumers regarded the time fairly favourable for taking out a loan but not for buying durable goods nor for saving.
 
In November, employed consumers felt personally more threatened by unemployment than usual, as was the case also in October and one year ago.
 
In November, 30 per cent of consumers believed that the country’s economic situation would improve in the coming twelve months, while 29 per cent of them thought that the economy would deteriorate.
 
In October, the respective proportions were still 27 and 37 per cent and twelve months ago in November 25 and 36 per cent.
 
In all, 23 per cent of consumers believed in November that their own economy would improve and 13 per cent of them feared it would worsen over the year.
 
In October, the respective proportions were 22 and 18 per cent and twelve months ago 23 and 16 per cent.
 
Only 11 per cent of consumers thought in November that unemployment would decrease over the year, while 63 per cent of them believed it would increase. In October, the respective proportions were 12 and 60 per cent.
 
Eleven per cent of employed persons reckoned in November that their personal threat of unemployment had lessened over the past few months, while 21 per cent thought it had grown.
 
Consumers' expectations concerning their own and Finland's economy in 12 months' time. Source: Consumer Survey 2015, November. Statistics Finland.
Twenty-two per cent of employed persons felt that they were not threatened by unemployment at all, the survey finds.
 
Consumers predicted in November that consumer prices would go up by 1.3 per cent over the next 12 months. The long-term average predicted inflation rate is 2.2 per cent.
 
In November, 44 per cent of consumers considered the time favourable for buying durable goods. Fifteen per cent of households were fairly or very certain to buy a car and seven per cent a dwelling during the next 12 months.
 
Nineteen per cent of households were planning to spend money on renovating their dwelling within a year.
 
A total of 56 per cent of consumers considered saving worthwhile this November. In all, 65 per cent of households had been able to lay aside some money and 78 per cent believed they would be able to do so during the next 12 months.
 
In November, 62 per cent of consumers regarded the time good for raising a loan.  
 
In November, Greater Helsinki and Northern Finland had a brighter view of the economy than the rest of the country.
 
Among population groups, upper-level salaried employees were most optimistic. Pensioners and unemployed persons had the gloomiest expectations concerning economic development.
 

Consumers' views of the economy

 

  Average 10/1995- Max. 10/1995- Min. 10/1995- 11/2014 10/2015 11/2015 Outlook
A1 Consumer confidence indicator, CCI = (B2+B4+B7+D2)/4 11,7 22,9 -6,5 2,6 1,3 4,7 --
B2 Own economy in 12 months' time (balance) 8,3 14,1 2,3 4,7 2,5 5,7 -
B4 Finland's economy in 12 months' time (balance) 3,1 25,3 -27,1 -8,1 -8,7 -1,9 -
B6 Inflation in 12 months' time (per cent) 2,2 4,6 0,6 1,9 1,2 1,3  
B7 Unemployment in Finland in 12 months' time (balance) -3,8 27,6 -51,1 -29,5 -27,7 -30,5 --
B8 Own threat of unemployment now (balance) -1,3 7,6 -18,8 -10,9 -5,7 -5,9 -
C1 Favourability of time for purchasing durables (balance) 18,1 41,8 -14,2 5,8 15,6 15,0 -
C2 Favourability of time for saving (balance) 10,7 36,8 -19,6 4,2 2,5 8,0 =
C3 Favourability of time for raising a loan (balance) 16,9 42,0 -47,1 9,3 14,4 19,6 =
D2 Household's saving possibilities in the next 12 months (balance) 39,1 52,2 10,9 43,4 39,1 45,4 +

Source: Consumer Survey 2015, November. Statistics Finland.

 
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