Suomen terveysravinne Oy has been issued with a ban on marketing a food supplement.
The ban was imposed after it emerged that the company had been conducting a misleading advertising campaign.
According to the Finland’s Consumer Ombudsman, the company did not clearly tell the bindings and cost of subscription during a telemarketing.
The telemarketers emphasised the low cost of the order and that the trial subscription did not bind the client to anything.
What they did not tell is that the consumer is bound to a fixed-term subscription agreement that guarantees automatic supply unless he specifically cancels further orders.
The company was marketing the product branded ‘Kehon vartija’ (body guard) at least since 2013.
The company has also been slapped with a 100,000 euro fine.
